There is always something inherently cool about being bold and confident.

Here’s a chance to stand out and shine as sports brand PUMA introduces the all-new CELL Stellar for women.

Worn by Cara Delevingne, her refreshing bold style encourages women to add a streak of cool while they dare to only put their best foot forward.

During the 1990s, PUMA innovated and introduced the first iteration of CELL Technology.

Its hexagonal cells provided optimal shape for stable cushioning and stronger movement. The CELL Stellar is an all-new women’s silhouette, pulling design cues from CELL Alien and redesigning them for the street with feminine aesthetics.

Its low collar provides countless styling opportunities – think tube socks or tight-rolled pants, the ideas are endless. This iteration features a mesh upper with leather overlays and metallic branding on the heel. Decked with an EVA midsole, the sneakers bring back the oh-so-popular 90’s rubber outsole.

The eye-catching pair of kicks arrive in White-Black colorblocking with standout visible CELL technology in vibrant pink.

Take your pair now in Store BLACK BOX:

Rome - Via del Gambero 7 A 

Naples - Via Solimena 99 A 

 and on blackboxostore.com